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[VIDEO] How to Get Your Ideas to Spread

How to get your ideas to spread

Seth Godin is a marketing guru and successful entrepreneur who can tell you to how to stand out in a world saturated with products and time-strapped customers. According to Godin, you need to stop targeting the average person in the market, as they are very skilled at ignoring you. This is handy advice, as he points out all those brands that are doing it right.

“The riskiest thing you can do now is be safe. The safe thing to do now is be at the fringes, to be remarkable. If it’s very good, it’s not going to be successful, it’s too boring.”

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[BLUE] TIP: Email Prospecting

 Tips for Prospecting via Email

Your prospects are busy.  They don’t have time to read through lengthy emails, so they keep their finger on the delete key — just waiting for the opportunity to pounce on it. Here are seven tips to increase your email prospecting success.

Tip 1: Delete the Fluff

Re-read your email and look for any superlatives, exaggerated expressions or other fluff. Some serious offenders include: exciting, state-of-the-art, solution, partner, leading edge, passion, unique, one-stop-shop, unique, one-of-a-kind, etc.

Tip 2: Apply the KISS theory

Keep it simple, stupid. Your email needs to be less than 90 words.  Use two-sentence paragraphs so your email can be scanned quickly.  Stick with black fonts (no colors!) and never include more than one link or attachment.

Tip 3: Figure Out Their Pain Point

When researching your prospect’s company, industry or position, determine what their pain point is.  Everyone has one.  Figure it out, and then tell them how your relevant solution solves their problem.

Tip 4: Make It Timely

Identify key business events that may be impacting your prospect’s priorities and tie your message into that. Examples include moving into a new business office, merging with another company, recently announced management changes or new legislation that impacts your target.

Tip 5: Be Indispensable

Your product or service may be a commodity, but you’re not.  Focus on the ideas, insights and information you can share — especially the things that make you unique — that will help your prospect reach their goals.

Tip 6: Craft Enticing Subject Lines

Your subject line determines if your message gets read. Avoid sales hype and superlatives. Instead, focus on business issues such as: “Partnership opportunity for your upcoming trade show” or “Quick question re: your outsourcing talent.”

Tip 7: Launch a Campaign

It usually takes up to 12 touch points (via email and/or phone) over four-to-six weeks to create a solid email campaign. Each interaction should build off the previous one. Provide links to resources. Highlight the value of using your service vs. staying with the existing vendor. Give away a free eBook. Offer a complimentary consultation. There are many reasons to engage with your prospect, just make sure that when you do reach out repeatedly, each message in the campaign is relevant and adds value.

Live and Learn.

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[PROGRAM] Write Like Freddy

Are you ready to generate more blog traffic?

Writing is a cornerstone of marketing for most businesses today, especially for small businesses with limited budgets. Those small business owners need to take advantage of every free marketing strategy that exists.

I know, because I was one of them.

Write Like Freddy Course

Danny Iny, the producer of the “Write Like Freddy” course, caught my eye early on.  I noticed his blog posts were not only relevant and interesting for this small business owner, his posts seemed to appear everywhere. Getting published is one of the many strategies he discusses in his “Write Like Freddy” writing course.

Entrepreneurs should understand that when blogging is part of your marketing strategy, you need to write a lot of great posts – on your blog and on other bigger blogs, too.

Sounds good, but you may be asking yourself:

  • What if I’m just not a good writer? Can I do this?
  • What if I run out of ideas to write about? I don’t want to recycle old ideas…
  • Writing takes me so long, how could I ever write as much as I need?
  • What if I’m just not cut out to be a writer or blogger?

What’s the Process?

You don’t need to worry about any of that when you take the Write Like Freddy Course.  Danny Iny shows you the exact process that he follows when he writes in this comprehensive, all-inclusive course.

He makes it easy for you to replicate his process, which consists of four training modules that teach you how to quickly and easily write kick-ass blog posts that people will want to not only read … but share.

He doesn’t just teach you how to write. Over the course of four weekly lessons, he takes you step-by-step through every stage of the process: choosing which blogs to target, coming up with the idea, writing an epic post, and getting the most possible mileage out of it. He gives you everything you need, from beginning to end.

That’s one reason I loved this informative course.  I “graduated” from it knowing the specific tactics I needed to implement immediately for success.

The Curriculum

  • How to find the very best places to publish your posts (to get tons of traffic, build a great reputation, and make lots of sales)
  • The three criteria for deciding whether to post on a blog or whether you’re better off not wasting your time
  • How to brainstorm a winning angle for your post, every single time (even if it’s your first time writing for a new audience!)
  • How to know that your posts will perform well and be shared, before you write a single word
  • How to write guest post proposals that will get accepted on major authority blogs, even if you don’t have a relationship with the blog owner
  • How to choose a headline that will make people read your post – even if you aren’t a writer!
  • How to outline an entire post in less than 10 minutes (this is the same process that I use on ALL of my posts)
  • How to make sure that you don’t run out of ideas, and your posts are always “meaty” and full of great content and information
  • How to write posts that makes people want to print them out and put them on their walls! (that’s the best compliment a blogger or writer can get, and you’ll get it a lot!)
  • How to control when a post will be published on somebody else’s blog (and stay out of the limbo of not knowing when or whether your post will be published)
  • What steps to take after your post has been published to get waaaay more mileage out of it (it amazes me that nobody thinks to do this!)
  • How to get extra SEO “link juice” out of your guest posts on authority blogs
  • How your guest posts can help you build relationships with the entire blogosphere (without having to write a ton of posts!)

What’s the Cost?

The price for the four-week course is only $137.00 (one time fee) with a 100% money-back, no-questions asked guarantee.

All classes are delivered via high-quality, pre-recorded videos (as well as MP3 audios, PDF slides and transcripts), along with worksheets and other supporting materials.

It’s well-worth your time, but keep in mind that you need to actually do the exercises to gain the ultimate value from the course.

I hope you’ll enjoy this course as much as I did.  As always, thank you for being part of the Resort Entrepreneur community!

Cheers,
Connie Hammond
Founder, Resort Lifestyle Network

 

 

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[BLUE] TOOL: Click to Tweet

Have you seen those click-to-tweet buttons on websites (like the one below) and wondered how to get one for your site?  Fret no more.

Here’s the answer: Click-to-Tweet.

This software service is the best, easiest and simplest way to promote and advertise your stuff on Twitter.  As a matter of fact, Twi5.com (the one stop place for users searching for twitter apps) claims that “ClickToTweet can rightly be called the easiest twitter application to include retweet text in a link.”

As simple as 1-2-3 (literally).

All you have to do is visit the Click-To-Tweet website to complete these three easy steps:

First, you just need to write a compelling message (no more than 140 characters) that you would like your visitors to share in the box provided on the Click-to-Tweet website home page.

Click the “Generate” button to create a custom link that you can share on your website or social media channels.  Then, voilá — whoever clicks on the link will have the message automatically added to their Twitter status box, then they simply ‘click-to-tweet’!

Your visitors will love how easy it is to promote information to their followers, and you’ll love the added exposure. Why not take it for a spin by sharing a tweet now?

Just click on the button below and see how I’ve implemented this service on my site (because as you know, I only recommend things I use and love!)

How Much Does It Cost?

It’s free!

More Information:

WEBSITE: ClickToTweet.com


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[BLUE] TIP: Twitter Lead Gen

Do you want to turn your twitter followers into blog subscribers?  If so, this brilliant TIP I stumbled upon from Momekh of LifeETC is for you.

What is it?

When a twitter follower (or prospective twitter follower) visits your twitter profile page, they are more than likely going to check out your Twitter Bio.  Hopefully, if you’re a smart marketer, you’ve not only added a quick bio about yourself, but you’ve also included a link back to your website and/or blog.

Instead of sending them to your website home page, why not take advantage of this new connection opportunity by thanking those Twitter users for becoming part of your community?

You can do this by creating a Twitter-specific landing page on your website that is created for twitter followers only, offering them something special in return for their interest.  Be sure to give them a clear call to action about subscribing to your blog.

You can view our Resort Entrepreneur’s Twitter ‘thank-you’ page here.

How Much Does It Cost?

Nothing but a little bit of time.

 

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[BLUE] TOOL: LaunchRock

Do you need to set up a “Launching Soon!” web page to determine interest, spread the word and build your audience?

What is it?

LaunchRock is a web based application that helps you set up a social “launching soon” page in minutes, share your page and start gathering emails.

With LaunchRock, you can incentivize and reward users for telling others about your project — just use their built-in sharing tools.

Prior to launching your business, it’s important to love each and every single person who signs up.  These interested followers are the customers who are going to either pay your bills and sing your praises, or they are the ones who will move onto a competitor.

That’s why it’s important to find out who they are and then engage with them about your solution as you finish building out your solution.  LaunchRock helps you begin building a relationship with the customers you acquire through email.

LaunchRock is currently a free service, and if you create your account now, you will not be charged in the future for any of the current features.

In other words, LaunchRock helps you ‘Rock your Launch’!

What are the benefits?

1. Create a landing page in minutes

Start building your list in minutes with a custom landing page.

 

2. Promote your launch

Share announcements and news through LaunchRock’s Announcement Bar.

 

3. Get to know your users

Get useful information on user signups, site traffic, and demographics.

 

4. Spread the word socially

LaunchRock users are incentivized to share your project through social media.

 

5. Email your list

Build a relationship with the customers you acquire through LaunchRock.

 

6. Get featured

Your project can be featured on LaunchRock’s discovery network: Coming Soon.

 

How Much Does It Cost?

Free.

More Information:

WEBSITE:  LaunchRock

 

~ Connie Hammond ~



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[BLUE] TOOL: Brand Yourself



Do you really need a free and easy way to manage your online reputation, Google ranking and personal branding?

Yes, you do.

We were all taught that a firm handshake, professional attire and a strong resume were the necessary pillars of a good first impression. Unfortunately, this philosophy is no longer enough.

With the advent of social media, making an unforgettable first impression in-person is no longer the only thing you need to worry about.  Whether you like it or not, you’re being ‘googled’ by your friends, families and love interests as well as by the people who do business with you.

Brand Yourself is a great new tool that helps you control your personal brand online.

So, what does your online reputation say about you?

Search engines like Google are an incredibly important part of your reputation, but unless you know how Search Engine Optimization (SEO) works — which most people don’t — or unless you have thousands of dollars to spend on a traditional online reputation company, there is nothing you can do about it.

Until now.

The founders at Brand Yourself decided to put the power of SEO and online reputation in everybody’s hands, regardless of how tech savvy or wealthy they might be.  Their goal was to make it as easy as possible to help anyone improve their own search results and online reputation.

Brand Yourself believes people should be able to control their own online reputation without spending thousands on an online reputation company.

The Difference

The problem with most Reputation Management services is that they’re focused on the reputation of businesses, not people, using the same model for both.  For the average person who’s just trying to improve the search results for their own name, it simply doesn’t make sense to pay a reputation service thousands of dollars.

Brand Yourself is the only product concentrated solely on helping individuals control the search results for their name.  They’ve cut out needless complexity and focused squarely on creating a simple, effective solution that’s easy for anybody to use.

Why Do I Like It?

I was actually blown away with how easy their user interface was.  When I signed up for my profile, I had to stop and take notes because it was so incredibly easy-to-follow. They walk you through, step by step, the different ways you can improve your rankings, starting with declaring whether or not your current Google search results are legit or not (positive or negative).

I love the simple online profile that you create which is easily shared with others or placed in an email signature (not to mention that the profile becomes another positive addition to your search results).

Also, the tool lets you submit links that you actually want people to find when searching for your name.

Finally, Brand Yourself helps you improve your search results the right way (no black hat tactics).  You can view their SEO philosophy here.

How Much Does It Cost?

Their basic features are 100% free and their premium features are incredibly affordable (just a few bucks a month).

More Information:

WEBSITE: BrandYourself.com

LEARN MORE ABOUT SEO:


Live and Learn.

Get the latest TIPs and TOOLs:

     

~ by Connie Hammond ~

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[BLUE] TOOL: Smore Flyers

Do you need to get the word out about an upcoming event?  If so, you should know that the days of posting a flyer around your neighborhood are long gone.

What is it?

Meet your new event coordinator: Smore.  This online service helps you create amazing online pages that you’re proud to share.  Smore allows you to quickly and easily create beautifully designed flyers and publish them instantly online for all to see.

That’s right.  You can create beautiful web pages with NO coding background and  NO design experience.  Smore offers multiple event flyer templates to choose from and easy-to-follow directions.

The event flyer you create with Smore will look so professional that everyone will think you have a full-time designer on staff.

Check it out:

Why Do I Like It?

I like the drag and drop editing so you can arrange your content with ease.  You can embed text, images, videos, tweets, products and even reviews. Easily share your event flyer via social media. Smore offers multiple styles and themes that require NO installations.  And Smore flyers work flawlessly on your smartphone and tablet.

I tested it out last night on an event I’m planning for a client, and it’s awesome. In about 20 minutes, I had the flyer ready to go.  You can view the yoga retreat mockup I created here.

How Much Does It Cost?

Free.

My Example

I tested it out, so consider this tool (like all the tools I recommend) tried and true.  Check out the event flyer for a Maui yoga retreat I created on behalf of my brand building agency, Smiling Sherpas.

More Information:

WEBSITE:  Smore


Live and Learn.

Get the latest TIPs and TOOLs:

     

~ by Connie Hammond ~

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[Video] Where’s Your Call To Action?


Eliciting A Response

If you’re wondering why you’re not multiplying your business to the next level or getting more clients or making more money, I want to ask you, “How are you eliciting a response?”We’re seeing really, really good content but if you don’t ask for the client to respond to you in one way or another, they’re not going to. You must connect the dots for them. If they don’t realize that you are for hire, they will not reach out to you to hire you.

Watch the video to learn more.

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How To Get Your Subscribers Begging For More

Guest Post by Tracy Collins

As an experiment, a friend of mine subscribed to ten different opt-in e-mail marketing lists to see which ones were most effective.

Many websites and online businesses have resorted to sending promotional materials to subscribers in an effort to boost their sales or traffic. Opt-in email marketing sends newsletters, catalogs, updates and many more promotional materials to website visitors who have agreed to be updated — whether monthly, weekly or semiannually.

An internet user who is on the list will receive their updates through email. If a promotional material piques their interest, they will go to the site to learn more or to purchase outright.

For website operators or owners, this is a chance to remind their list of their existence and parlor their wares.  With the numerous sites in the internet that offer the same products or services in one way or the other, the competition can get pretty tight, making it is easy to be forgotten.

Opt-In Experiment

But back to my experimenting friend.

He tried to find out which opt-in marketing strategies left a person begging for more.  Some email marketing opt-ins would be handled in a very simple fashion, some would be very outlandish, and other opt-ins would fall somewhere in-between. The differences could be easily noticed, and some had gotten the idea of an effective opt-in marketing strategy.

He dubbed them effective because he felt like he just couldn’t wait to go their site and learn more.  The more persuasive ones even left him halfway reaching for his wallet to get his credit card before he remembered this was only an experiment.

Many companies and sites present their promotional materials in a wide variety of concepts. Each has their own distinctive style and design — but more than the outline and the presentation, the content and the articles are what keep the attention of your potential customer locked on to your opt-in marketing medium.

Creativity is the key here.

Key To Opt-In Success

From talking to many satisfied opt-in list subscribers and forums, I have uncovered what the essential elements are in opt-in marketing so subscribers are left begging for more instead of lining up to unsubscribe.

Keep your promotional materials light, creative and original.

Many people are stressed out as it is. Receiving a stuffy business proposal rather than a light hearted e-mail may only prove to agitate them more. A warm friendly smile or banter is always more welcome than a serious business meeting or proposal.

While you do want your customers to take you and your products and services seriously, you also want to show them that you know how to have fun.

Splash some color in your emails as well as include some photos, related articles or good light hearted images.  Offering newsletter or promotional materials will keep them in a light mood.

Make your materials eye catching so they wont be able to take their eyes of them. Pique their interests.

Content and Copywriting

Having good content is critical, even if it means investing in an experienced and professional copywriter to write the content for you.

An effective copywriter should build trust between you and your customers. They should be able to establish credibility in what they write, and the copy must be informative but not too stuffy.  Let go of the professional jargon and “talk” to your recipients.

Outline the benefits of your products and services and why they need what you are offering.  But do not look to be overeager and too persuasive.  The content should entertain as well as lead them to buying from you.

Your promotional materials should be clear.  Don’t leave people guessing — lead them to you and not vice versa. Explain to them what they need to do in a manner that won’t be confusing, and try to anticipate what your target client needs by doing the necessary market research.

 

ABOUT THE CONTRIBUTOR

You can learn more about Tracy Collins here:  http://www.tracy-collins.ws and http://occupynation.blogspot.com.  You can also follow Tracy Collins on twitter and facebook.

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[BLUE] TIP: 15 Ways To Gain Credibility

Promote your online business.

How Can You Look Like An Expert?

Many entrepreneurs need to be perceived as experts (or at least knowledgeable) in their respective fields in order to establish trust, attract and retain customers and build their community.

But what do you do when you’re still fairly green and trying to make a name for yourself in your industry?

Luckily, there are many options available to help you build your online and offline reputation. With a bit of effort and time, you can go from a little unknown entrepreneur to a highly respected, quoted, retweeted, reshared, befriended, oneplused industry leader.

First, it’s important to remember that integrity and credibility go hand in hand. It’s no use building a solid, credible reputation if you’re just going to throw that hard-earned reputation away by not exhibiting trustworthy behavior.

15 Things To Do Now

Here are 15 things to do that will set you apart from your competition and get the snowball rolling.

  1. Obtain client testimonials that discuss the benefits and results of working together. Be proactive by asking for client feedback / testimonials during (or shortly thereafter) your working relationship.
  2. Seek out speaking engagements. At a minimum, start attending relevant conferences, seminars, webinars, telesummits, etc. and be sure to follow-up with new contacts.
  3. Produce accurate, informative and well-composed content (ie. blog posts, podcasts, videos, etc.) that demonstrate your expertise and personality. A few examples include expert interviews, online training and product reviews.
  4. Create case studies or success stories that show how your expertise solved a problem by saving money, time or aggravation.
  5. Expose your content to other outlets for wider distribution (ie. write a guest column, be a guest on a podcast, send out press releases, etc.). Get to know your press contacts and position yourself as a commentator.
  6. Image is important. Make sure all online and offline elements (ranging from business cards and website development to post quality and grammar) exhibit professionalism as well as brand consistency. It is also wise to have an active presence on at least one social media site (ie. Facebook, twitter, google +, linked in, you tube, etc.) to demonstrate you’re not living in the dark ages.
  7. Write blog posts (or audio/video) on a regular basis to demonstrate you’re active in your industry and on top of the latest and greatest news and happenings.
  8. Create guides, tips and how-to’s that you can share with your target audience.
  9. Produce in-depth, thought leadership pieces about your industry and include your personal experiences, the problems you’ve faced and how you solved them, the tools and software you use for increased efficiency and why, etc.
  10. Connect people. If you know of a resource (not just people — places and things too) that will help solve a problem for a fellow community member, make an introduction or share it.
  11. Author (or co-author) an e-book.
  12. Initiate and comment on discussions on social media networks and on blogs. Ask and answer questions.
  13. Re-tweet or share articles/posts that will be of interest to your target audience.
  14. Seek to demonstrate your expertise and capabilities through your bio or about me page online.
  15. Last but not least, the most important thing you can do to establish yourself as an expert is to “act as-if.” If you don’t believe you’re an expert, no one else will. So start walking the walk and talking the talk.

What other ways do you think entrepreneurs can/should evidence their abilities?

Live and Learn.

Get the latest TIPs and TOOLs:

     

~ by Connie Hammond ~

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CAUTION: Don’t Assume You Know Your Audience


Don’t do it.

When I launched Hire Me Aspen, I thought I had a pretty good handle on who my target audience was.

After all, I was targeting someone just like me.

The idea of my website arose out of a genuine concern about the economy and living in a resort town: “What would I do if I lost my work-from-anywhere corporate job and needed to freelance on the side to make extra money while I launched my business?”

Plus, there’s a frequently heard saying circulating around resort towns that goes something like: “When you live in a resort town, you either own three homes or work three jobs.”

So I knew there was a real possibility of my having to work side gigs to make it happen and stay where I loved.  And I knew this old adage proved my theory that there would be a definite need for my service.

(Mistake #1: Don’t base your market research on hypothetical sayings).

I was qualifed for a variety of side jobs, but getting a babysitter gig or something casual like that when you’re not 15 years old could prove challenging for a middle-aged corporate executive-turned-resort-entrepreneur.

I certainly had side-job skills, but how would I get the word out that I wanted to earn some extra money?  There wasn’t an efficient way for me to market my multitude of services (ie. writing, dog walking, personal assistant, etc.).

So with “me” in mind, I created Hire Me Aspen.

(Mistake #2: Thinking everyone thinks just like you do.)

Do Your Homework

It’s easy to jump right in, believing that there will be a hungry audience for your outstanding services.

You trick yourself into believing, “Hey, I’m a fairly normal person (in the scheme of things).  I’ve discovered a need that wasn’t being met.  I’m extraordinarily intelligent.  I’ve got what it takes.  I’m going for it.”

And with those misguided thoughts, you’re off and running.

Well, I’m here to tell you to slow your roll.  First things first.  You have to do some homework to get it right.

Start With Personas

So, what exactly is a persona?  The following description is paraphrased from wikipedia.

In marketing and user-centered design, personas are fictional characters created to represent the different user types within a targeted demographic, attitude and/or behavior set that might use your website, brand or product in a similar way.

Personas are useful in considering the goals, desires, and limitations of your users and help guide decisions about your products and services.

A user persona is a representation of the goals and behavior of a real group of customers.  In most cases, personas are synthesized from data collected from interviews with users. They are captured in 1–2 page descriptions that include behavior patterns, goals, skills, attitudes, and environment, with a few fictional personal details to make the persona a realistic character. 

For each product, more than one persona is usually created, but one persona should always be the primary focus for marketing and design. 

Check out this article which also includes an example of a persona: How to Use the Power of Personas to Connect with Your Target Audiences.

Personas help you have clear and succinct understanding of who your target market is.  Personas help you decide which products, services and promotional materials you should be producing.  Personas help you develop meaningful and relevant content that drives sales.  Personas help you determine what content your audience would likely search for, subscribe to and share (in social media).

It’s also a good idea to market to someone’s potential (or who they want to be) vs. who they are right now.  When Marlboro launched their Marlboro Man marketing campaign, they were targeting cowboy wannabes.  The average Marlboro customer looked nothing like the man in the ads.

Having a deeper understanding of who that person is can be extremely helpful when formulating your business strategy.

Tell a story.

Are you a good storyteller?  If not, please learn.  Being able to articulate a user narrative is an important part of the business planning process.

I love listening to Stanford e-Corner podcasts whenever I can because I always learn something new about running my business.  Just the other day, I listened to Jack Dorsey, co-founder of Twitter and Square, share his thoughts on the power of user narratives in one of those podcasts.

“Your user narrative should read like a play,” says Jack.

You have to get into the mind of your customer to write your narrative.  They don’t have to be written in stone.  They just have to be written.  Consider them a work in progress which will continue to evolve and change over time as your company evolves and changes over time.

Here is another example of a narrative which demonstrates the detail and structure needed for it to be a thorough exercise.  It’s important to note what a narrative is not:

“I went to the store. I got some milk. I checked out and went home.”

In this brief example, there is a character and setting, but there is no conflict. The story seems to not go anywhere.

In other words, when composing your user narratives for your business, be sure to ask yourself about the challenges your customers face and how your products and services solve those challenges.

Bottom Line? Taking the time to write out (vs. think out) your user narratives is critical for reaching a truly targeted audience.  Otherwise, you’ll just be throwing darts with a blindfold on where your marketing efforts are concerned.

Live and Learn.

I’d love to hear your perspective!
Have you taken the time to write out your personas or user narratives? Or, are you a “wing it” kind of business owner?
Please share your comments below.
Click to Tweet

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[BLUE] TOOL: Join.Me Screen Sharing

What is it?

Join.Me is instant screen sharing.

Imagine you’re on a conference call and you’re trying to guide the person on the other end about what’s happening on your screen or trying ot explain how to navigate through a software program.

You can get your customers and community on the same page, when they’re not in the same room, instantly. You can review documents and designs. You can train staff or virtual assistants.  You can demo products or just show off.

In a nutshell, Join.Me is a ridiculously simple screen sharing tool for meetings on the fly. See screenshots below.

Other benefits include the ability to have up to 250 viewers at one time.  You also can share control of your screen.  It has multi-monitor capabilities, a chat feature, and you can send files with this program.

Or go pro (they have a 14 day free trial) and get these features: personal link and background, meeting scheduler, meeting lock, user management and international conference lines.

Why Do I Like It?

This is one of the easiest programs I’ve come across.  It really does allow you to share your screen…instantly.  And the people you want to share your screen with don’t need to download software or register which is an added bonus.  Just send a link to the intended audience and bam — they click on that link and can see your screen.

You can take a quick tour on their website or check out the screenshots below.

How Much Does It Cost?

Free.  Or the pro trial is $29/month or $299/year.

More Information:

WEBSITE:  Join.Me

COMPETITORS: GoToMeeting; AnyMeeting

SCREENSHOTS:

Home Screen: as you can see, it’s idiot proof with only two choices: SHARE or JOIN:

When you click on the “Share” orange arrow, your computer downloads the software in about 10 seconds, and then this screen appears indicating your screen is ready to be shared.

 

This moveable control box (explained below) sits on your screen, enabling you to manage the screen sharing process.

When you click on the “join.me/635-825-191” hyperlink, this pop up appears enabling you to copy/paste (great for chat) or send link by email.  Once the recipient clicks on the link, they can see your screen.  Again, the viewer doesn’t need to download anything — all they have to do is click the link.

Done.  It’s really that easy.  Love it!